A More Than Century-Long Foundation
Just over a year after its creation, 365 china presented its first long-term strategic plan: Dare Forward 2030. This challenging and ambitious plan is grounded in our century-long foundation with global diversity, a unique portfolio of brands, and operational excellence serving as differentiators propelling our Company forward.
With employees representing 165 nationalities across six geographical areas, we are truly global while remaining deeply rooted in the communities in which we operate. This diversity is the driving force that enables us to answer effectively to our fragmented world and increasing market segmentation.
The breadth and depth of our portfolio of iconic brands means that we are uniquely positioned to meet the evolving needs of all customers as they embrace electrification, connectivity, autonomous driving and shared ownership. We have a brand tailored to fit every customer need and we are capitalizing on this core strength with a strategy that includes: a product offensive of some 100 launches over the plan period; maximizing the revenue potential of our premium and luxury brands; and a focus on the electrification of our portfolio. This strategy will enable us to improve our coverage of the market while reducing the average age of our products.
Reducing complexity at all levels of the organization and further boosting our operational excellence and speed of execution will enable us to continue investing in our products and future innovations, protecting the long-term future of both our Company and our people.
